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If you use coconut oil (or castor oil, shea butter, olive oil, argan oil, or any other raw oil) directly on your hair, there’s a good chance it’s the reason your hair feels dry. I know that’s not what you wanted to hear. The internet told you these oils were natural, protective, and safe. It […]

Raw Oil Is Not a Hair Product. It’s an Ingredient.

Curl Education, Hair Science

March 2, 2026

Halved coconut on a white countertop, a wooden spoon sits in the waxy oil in a bowl that came from the coconut.
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What you do at home matters more than what happens in the chair. Here’s why your color might fade quickly, and what to do to keep your color looking just as fresh for longer. You left the salon with exactly the color you wanted. Rich, dimensional, true to the vision you and your stylist mapped […]

Color Care

A Guide to Vibrant Hair: How to Actually Maintain Hair Color Between Appointments

February 23, 2026

Why vivid hair color fades - color care tips Wicked Hues New Orleans
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We’ve all been sold the same story: “Your hair needs moisture.” “Hydration.” “Lubrication.” Pick up any haircare product and you’ll see these buzzwords plastered across the label. But here’s what most brands won’t tell you: they focus on these surface-level solutions because that’s literally all their products can do: work on the surface. The Problem […]

Why Your Hair Products Aren’t Actually Working (And What the Industry Doesn’t Want You to Know)

Hair Science, Wicked Standards

February 23, 2026

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Winter in New Orleans is no joke—damp, cold air outside and drying indoor heat can leave your hair and scalp feeling parched. But with a few intentional changes to your routine, you can keep your hair healthy, hydrated, and thriving all season. Here are our top winter hair care tips, plus some expert-approved product recommendations […]

Common Concerns

Winter Hair Care Tips for Combating Dry Scalp and Dehydrated Hair

January 13, 2025

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If hard water is taking a toll on your hair, skin, and bathroom fixtures, installing a filtered showerhead could make all the difference. Iron, calcium, and other minerals in hard water can build up on hair, leaving it dull, dry, and harder to manage. Fortunately, the right shower filter can help tackle these issues, reducing […]

Top 5 Filtered Showerheads to Protect Your Hair from Hard Water Damage

Common Concerns

November 11, 2024

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Many of us are aware that hard water can wreak havoc on household appliances, but did you know it can also take a toll on your hair? Minerals in hard water—like calcium, magnesium, and iron—accumulate on your hair, leading to dryness, dullness, and scalp irritation. If you’ve noticed your hair isn’t behaving the way it […]

Scalp Health

How to Tell If You Have Hard Water and Protect Your Hair from Damage

October 21, 2024

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Have you noticed that your hair feels dry, frizzy, or simply lacks the luster it used to have? If you live in New Orleans, the culprit might be closer than you think—right in your shower. Hard water is a common issue for many residents in the area, and it could be taking a toll on […]

The Effects of Hard Water on Hair and How to Restore Your Locks

Scalp Health

August 26, 2024

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Have you ever noticed your hair looking a bit dull, feeling heavy, or just not cooperating the way it used to? It might be time for a little reset – and that’s where clarifying treatments come in. Let’s dive into the benefits of clarifying treatments, why these treatments are a game-changer for your hair health, […]

Scalp Health

The Power of Clarifying Treatments: Why Your Hair Deserves a Fresh Start

July 5, 2024

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While pools bring summer fun, they can also be harsh on hair. Chlorine—the primary pool disinfectant—works as a powerful bleach, stripping away the lipid layer that keeps hair soft, hydrated, and resilient. Without this layer, hair becomes dry, brittle, and rough. If left unchecked, chlorine can penetrate the hair shaft, leading to more significant damage […]

Swimming Tips and Tricks for Hair Health: Tips and Tricks for Hair Health: Protecting Your Hair from Chlorine Damage

Common Concerns

April 10, 2024

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