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Humidity Frizz, static frizz, mechanical frizz, structural damage, product buildup, smoothing treatment damage, and oxidative damage all look similar and require completely different fixes. Here’s how to tell them apart and what to actually do about each one. If you’ve ever Googled “how to stop frizz” and come back more confused than when you started, […]

Not All Frizz Is Caused By Humidity – And That Changes How You Treat It

Common Concerns, Hair Science

June 8, 2026

Hair stylist Anna crouches beside a seated client at Wicked Hues salon in Mid-City New Orleans. Speech bubbles show a consultation exchange: the client says "My hair's so frizzy! How do I fix it?" Anna responds "What kind of frizz is it?" and the client replies "...what do you mean?"
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Switching to a shampoo bar in cardboard packaging is an okay choice. The plastic bottle problem is real, the instinct to reduce it is exactly right, and the fact that you’re thinking about what your beauty routine does to the planet is something I genuinely respect. However, greenwashing in hair care means sustainability can’t be […]

Common Concerns, Hair Science, Wicked Standards

Plastic-Free Isn’t the Whole Story.

May 4, 2026

A weathered, degraded plastic bottle lying in water beside a translucent amber recycling symbol, illustrating the gap between recycling infrastructure promises and the reality of plastic waste
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And We Never Fully Solved It Until Now What our ancestors were trying to do, what they got right, what they got catastrophically wrong, and the one company whose formulation finally closes the loop. Egyptian mummies have been recovered with over 400 mummified lice on a single head. A 3,500-year-old papyrus documents treatments for what […]

5,000 Years of Hair Washing

Hair Science, Scalp Health, Wicked Standards

April 27, 2026

Composite illustration of a woman's downturned face layered over a vintage world map with a clock and compass, representing 5,000 years of hair care history across African, European, and South Asian civilizations
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Is the No Poo Method Bad for Scalp Health? The Biology, Explained If you’ve been wondering whether the no poo method is bad for scalp health, you’re asking the right question. The biology behind why cleansing matters, and why “no poo” isn’t the answer. If you’ve tried going no-poo, or you’ve been stretching your washes […]

Hair Science, Scalp Health

Why New Orleans Water Is Quietly Wrecking Your Scalp (And What to Do About It)

April 20, 2026

Composite educational image showing a Demodex mite on a microscope slide alongside a macro photograph of a hair follicle, illustrating why the no-poo method fails to address what lives inside scalp follicles
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Why “moisture retention” is usually a protein problem, and what that means for your color. If you’ve ever described your hair as “always dry no matter what I do,” you’ve probably also spent real money on leave-ins, deep conditioners, hydrating masks, oils, and moisture-rich everything. And your hair is still dry. Still frizzy. Still not […]

Your Curly Hair Isn’t Dry, It’s Protein Deficient. Here’s the Difference.

Hair Science

March 16, 2026

Healthy vivid color on defined curls - hair bond repair and protein retention - Wicked Hues New Orleans
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If you use coconut oil (or castor oil, shea butter, olive oil, argan oil, or any other raw oil) directly on your hair, there’s a good chance it’s the reason your hair feels dry. I know that’s not what you wanted to hear. The internet told you these oils were natural, protective, and safe. It […]

Curl Education, Hair Science

Raw Oil Is Not a Hair Product. It’s an Ingredient.

March 2, 2026

Raw coconut and oils as food ingredients - why raw oil damages hair - Wicked Hues New Orleans
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We’ve all been sold the same story: “Your hair needs moisture.” “Hydration.” “Lubrication.” Pick up any haircare product and you’ll see these buzzwords plastered across the label. But here’s what most brands won’t tell you: they focus on these surface-level solutions because that’s literally all their products can do: work on the surface. The Problem […]

Why Your Hair Products Aren’t Actually Working (And What the Industry Doesn’t Want You to Know)

Hair Science, Wicked Standards

February 23, 2026

Drugstore hair products with misleading marketing labels - why hair products don't work - Wicked Hues
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A deep dive into one of the most misunderstood concepts in the curl community. Why the distinction matters more than you think. If you’ve spent any time in curl communities online, you’ve probably come across porosity as though it were a personality type. Low porosity. High porosity. A fixed characteristic of who your hair is. […]

Hair Science

Your Hair Isn’t High Porosity. It’s Damaged. And That Changes Everything About How You Treat It.

February 16, 2026

Damaged hair cuticle with lifted scales - high porosity vs hair damage explained - Wicked Hues New Orleans
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(And Why It Matters More Than You Think) Most hair problems don’t start with styling.They start in the shampoo bowl. Breakage. Persistent frizz. Scalp irritation. Curls that won’t behave the way they used to. Hair that feels fine one day and impossible the next. These issues are often treated with more products, stronger products, or […]

How to Wash Curly Hair in New Orlean: Hard Water, Humidity, and What Actually Works

Hair Science

February 2, 2026

Hands massaging scalp at shampoo bowl - correct hair washing technique - Wicked Hues New Orleans
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Every so often, a conversation online forces you to pause and reflect: not just on science or marketing, but on how fear can be dressed up as research. One such conversation started with a comment about “toxic ingredients” in a brand we’ve trusted for over a decade—and unraveled into a much bigger realization about how […]

Hair Science, Wicked Standards

Are Hair Product Ingredients Actually Toxic? A Science-Based Answer

June 30, 2025

Whole nutmeg beside clean beauty product - natural does not mean safe - Wicked Hues New Orleans
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We’ve all seen those charming little jars at markets, boutique-style bottles on TikTok, or DIY recipes claiming to be gentler, purer, more “natural.” The logic seems sound: if you know who made it, it must be better, right? Not always. While small batch and homemade hair products can feel intimate and ethically crafted, they also […]

DIY Hair Products Aren’t Safer: A Hair Scientist Explains Why

Hair Science, Wicked Standards

June 16, 2025

Unlabeled small batch homemade hair products in glass jars - DIY hair care safety risks - Wicked Hues
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If you’ve ever heard someone say they have low porosity hair, it’s often treated like a hair type—something you’re born with that needs special treatment. But let’s set the record straight: all healthy hair is naturally low porosity. The cuticle—the outermost layer of the hair strand—is designed to stay closed to protect the inner structure […]

Hair Science

What It Really Means and How to Care for It: The Truth about Low Porosity Hair

March 24, 2025

Water beading on healthy low porosity hair strand - all healthy hair is low porosity - Wicked Hues New Orleans
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If you’ve ever hesitated to blow-dry your hair—especially for our curly-haired friends—this is for you! Let’s clear up some misconceptions about heat tools and get into why blow-drying is not only safe but can actually help protect your hair when done right. Blow-Dry Basics: Indirect Heat is Your Friend Many of us grew up hearing […]

The Best Blow-Drying Practices: Healthy, Styled, and Fear-Free Hair

Hair Science

January 6, 2025

Diffuser blow-drying curly hair with correct technique - healthy heat styling - Wicked Hues New Orleans
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You might think that because you don’t use styling products like gels, sprays, or serums, you’re safe from hair buildup. But here’s the truth: shampoo and conditioner are hair care products, and they can be some of the biggest culprits behind buildup, pH imbalance, and long-term hair damage. At Wicked Hues, we hear this all […]

Hair Science

Do I Have to Worry About Buildup If I Don’t Use Hair Care Products?: How Your Shampoo and Conditioner Might Be Sabotaging Your Dream Hair

December 16, 2024

Product buildup on hair strand from shampoo and conditioner - sabotaging hair health - Wicked Hues New Orleans
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In life, few things are guaranteed: death, taxes, and when it comes to hair, sebum production, hair growth, and protein loss. These are constants in the world of hair care, but the good news is, while we can’t stop them, we can slow down the process and take steps to replenish what’s lost. So what […]

The Simple Science of Hair Care: Back to Basics

Hair Science

September 9, 2024

Shampoo conditioner and wide-tooth comb flat lay - hair care basics simplified - Wicked Hues New Orleans
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We all want luscious, healthy hair, but sometimes our daily routines can unintentionally cause harm. Let’s dive into the top ten ways people often damage their hair and how to avoid these common pitfalls. 1. pH Damage from Improperly Formulated Products Using hair products that aren’t properly balanced can wreak havoc on your hair’s structure. […]

Hair Science

Top 10 Ways We Accidentally Damage Our Hair

August 6, 2024

Common hair damage culprits flat lay - rubber bands heat tools raw oil cotton pillowcase - Wicked Hues New Orleans
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You may have heard the sage advice of avoiding heat damage for the healthier hair, but do you know what that means and how it best applies to you and achieving your style? Wicked Hues Hair Salon is all about educating you on the science and history of hair care so you can better understand […]

How to Style Your Hair Without Damage: Avoiding Heat Damage

Hair Science

April 23, 2024

Flat iron heat styling close-up - how to avoid heat damage to hair - Wicked Hues New Orleans
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Have you ever caught sight of your hair in the mirror, only to notice those dreaded frayed or split ends? It’s your hair’s way of waving a little white flag, signaling that it’s in distress. But fret not—split ends are a common challenge that can be tamed with mindful care. The saga of split ends […]

Hair Science

Say Goodbye to Split Ends: Understanding and Preventing Hair Damage

April 9, 2024

Macro close-up of split ends on hair strand - understanding and preventing hair damage - Wicked Hues New Orleans